Culture

This week in Las Vegas, Google is hosting their annual Google Cloud Next ʼ24 conference, bringing together leaders from across the IT industry to learn about and explore the newest innovations in and around the Google Cloud ecosystem.

In the past, technology served as a supportive function for business. Over time, it has become the business itself. A similar shift is happening with data streaming—data streaming is now a critical foundation of modern business. And this year is an inflection point for data streaming platforms